In Italy more than 90,000 companies operate in the field of automotive maintenance and repair, and everyone, with a simple click, can view those near their home or place of work. By typing, for example, “car cutting” here is that many realities immediately appear with all the details to reach them. One can refine the search, but the result does not change: the competitors for a car service business are in the hundreds.
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The health emergency has also significantly changed purchasing and consumption habits of products and services. People in the past two years have, in fact, become accustomed to using digital channels to cover various aspects of their lives, from shopping to education to other personal purposes. Consumers are no longer satisfied with the experience they were previously offered and have developed a set of expectations related primarily to the speed with which their needs are met as well as the ability to have everything at their fingertips on a smartphone.
In light of this scenario, doing one’s job well is no longer enough to be chosen. You need to evolve your business model by taking advantage of the opportunities offered by new technologies.
Work on vehicles must be accompanied by a carefully curated experience that embraces both the moments the customer spends in the workshop and the time that passes before a new appointment.
All very clear in theory, but how to do it in practice? Here are some best practices that can be adopted:
- Being able to anticipate customer needs
- Automate tasks thus reducing waiting times
- Digitize services as much as possible to enable clients to be autonomous, for example in booking appointments
- Provide clear and complete information in a short time
- Make the client’s life easier, such as helping them remember deadlines and appointments
YAP is the vision of the modern car service entrepreneur who rides the digital transformation to offer better customer service and thus stand out in the market through a smart and professional approach. It is the cloud-based management platform that enables garages, tire shops and inspection centers to truly put the motorist at the center of their work by offering a one-stop service.
YAP is:
- ACCESSIBLE, requires no installation, just an internet connection;
- ALWAYS READY FOR USE, no updates need to be downloaded or installed
- WITHOUT LIMITATIONS, there are no limits on the number of simultaneous accesses and the number of stations that can be used;
- CUSTOMIZABLE, for each user it can be defined what they can see, edit or delete, depending on their business role;
- UPDATED, information entered or changed is always accessible in real time for all authorized users;
- SECURE, resides and is developed on Google Inc. servers, which are among the most secure in the world, with an infrastructure that can always be accessed, even by virtue of the location of the same servers in the territory, and the backup of information is always immediate and automatic.
Do you want to see live how YAP works and touch its potential to digitize your workshop?